DCT Abu Dhabi and Miral launch new destination vision and strategy for Saadiyat Island
ABU DHABI, UAE, May 9, 2022 /PRNewswire/ -- The Department of Culture and Tourism – Abu Dhabi (DCT Abu Dhabi) and Miral, Abu Dhabi's leading creator of immersive destinations and experiences, have today unveiled Saadiyat Island's new vision, strategy and brand, positioning it as a leading beach, nature and cultural destination, which bolsters the emirate's tourism sector and supports the diversification of Abu Dhabi's economy.